After reviewing the 2012 Jamboree on the Air results, the National Radio Scouting Committee determined that another helpful support item would be talking points to guide amateur radio operators in presenting JOTA and Radio Scouting to Scout Councils, Districts, and Units. The first draft of that effort is available here ---
Here's an excerpt from the talking points.
The Committee also provided this handy illustration of the Radio Scouting Continuum --- from introduction to rank advancement to special recognition.
There are lots more points in the paper. Please look it over, put it to use, and let us know how we can improve it.